WHAT WE DO
TikTok is a new medium of performance marketing with a very young and engaging audience. That’s why we developed a methodology for running the very best campaigns for mobile game businesses.
OUR THREEE STEP METHOD
STEP 01
We Discover
We get to know your business inside-out, so we can help you reach your goals.
We then use our deep knowledge of TikTok to develop creative concepts. Our creative concepts make use of the contextual humour which reigns supreme on TikTok. We make use of the trends, effects, transitions and music to get the wind in our sails.
We combine the gameplay videos with TikTok’s contextual humour to create engaging, fresh creative concepts.
STEP 01
We Discover
We get to know your business inside-out, so we can help you reach your goals.
We then use our deep knowledge of TikTok to develop creative concepts. Our creative concepts make use of the contextual humour which reigns supreme on TikTok. We make use of the trends, effects, transitions and music to get the wind in our sails.
We combine the gameplay videos with TikTok’s contextual humour to create engaging, fresh creative concepts.
STEP 02
We Create Assets
We produce low-cost, high-effect video ads working with highly-skilled TikTok creators. We handpick TikTok creators based on a campaign’s goals and audience.
Our low-cost production skills allow us to test multiple concepts and find out the most engaging idea to intrigue your audience’s interest. We also make use of TikTok’s “Smart Video” video editor to create the best-performing assets.
We create video templates for easy application for multiple game titles. We make video templates that are original and compatible with your brand’s guidelines.
STEP 02
We Create Assets
We produce low-cost, high-effect video ads working with highly-skilled TikTok creators. We handpick TikTok creators based on a campaign’s goals and audience.
Our low-cost production skills allow us to test multiple concepts and find out the most engaging idea to intrigue your audience’s interest. We also make use of TikTok’s “Smart Video” video editor to create the best-performing assets.
We create video templates for easy application for multiple game titles. We make video templates that are original and compatible with your brand’s guidelines.
STEP 03
We Manage Campaigns
We scale your business by managing your ads on TikTok’s ad platform. Our systematic approach ensures the best possible results with our audience cycling and creative incubator methods.
Audience cycling: We actively monitor the lifetime of audiences and iterate on new audiences by adding new interests or lookalike audiences.
Creative incubator: We allocate a testing budget for new creatives and continuously replace fatigued creatives. Our creative incubator help us replace fatigued creatives in time without any delays in reaching the campaign goals.
STEP 03
We Manage Campaigns
We scale your business by managing your ads on TikTok’s ad platform. Our systematic approach ensures the best possible results with our audience cycling and creative incubator methods.
Audience cycling: We actively monitor the lifetime of audiences and iterate on new audiences by adding new interests or lookalike audiences.
Creative incubator: We allocate a testing budget for new creatives and continuously replace fatigued creatives. Our creative incubator help us replace fatigued creatives in time without any delays in reaching the campaign goals.
